Reputation

Not Missing in Action!

No, I have not been missing in action.

After a well deserved holiday, this blog will be up and running as from today. I trust that you enjoyed the festive season and did nothing to subtract from your hard-earned reputation.

I sincerely hope that during 2007 you will “Regard your good name as the richest jewel you can possibly be possessed of – for credit is like fire; when once you have kindled it you may easily preserve it, but if you once extinguish it, you will find it an arduous task to rekindle it again. The way to gain a good reputation is to endeavour to be what you desire to appear.” (Socrates – 469 BC – 399 BC)

The implications of these words is that reputation is something that needs constant work just like a gardener attending to his flower beds. Like as in gardening it does not take much for weeds to grow, pests to come and flowers to wilt.

Constant attention and vigilance is needed if you want to maintain and safeguard your reputation. Do you know what drives your reputation? Do you know what can add or subtract from that reputation?

Find out! In today’s knowledge economy your reputation is your stock-in-trade. Manage it carefully.

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